Our client onboarding process

Hey there! It’s Edson again. Today, I’m excited to share our guide with you, which will help you master the art of client onboarding and take your agency to new heights.

We understand client onboarding can be complex and daunting, especially when managing multiple projects and clients. However, it is a critical first step that makes or breaks a lasting relationship with your clients. That’s why I’m confident that this guide will help you execute a well-planned and seamless customer onboarding process that sets the stage for success and demonstrates your commitment to meeting and exceeding your client’s expectations.

Remember, your first impression on a new client significantly impacts how they perceive your agency and could even determine how long they stay with you as clients. But don’t worry, we’ve got you covered! In this article, we’ll guide you through the key concepts and strategies to ensure a friendly, smooth, and efficient client onboarding process.

Inquiry Form

When a web design company wants to start working with a new client, we send an inquiry form to begin the Client Onboarding process. This form will ask for basic information about the client’s business, goals and objectives, and services they are interested in. This aims to gather the necessary information to help the web design company better understand the client’s needs and provide a tailored solution. By filling out this form, clients can kickstart the onboarding process and get started on their projects as soon as possible.

Discovery/Intro Call

We schedule a discovery or introductory call to establish clear expectations for the project. During the call, we ask questions to gain a better understanding of the client’s business, goals, and desired outcomes. This step is crucial for both the client and us to confirm that we are on the same page and that the project outcome is successful.

Project Proposal

Once we have an introductory call with a potential client, we send them a detailed project proposal. This proposal outlines all the web design services that our company will provide, including an estimated cost and timeline for completing the project. The proposal acts as a roadmap for the project and helps ensure that everything goes smoothly. After sending the proposal, we schedule a follow-up meeting to go over any questions before moving forward with a contract and starting the project.

Contract & Deposit

Once we agree to take on the project, we will send you a detailed contract outlining the scope of the project, timeline for completion, and payment terms. Before we begin work, a deposit is required, usually a percentage of the total project cost. This deposit is necessary to ensure commitment and cover upfront costs. We value clear communication and believe it is key to the success of any project. Therefore, we encourage open and transparent communication throughout the project to ensure a smooth and efficient process.

Welcome Email & Project Portal

Once a client has signed and made the deposit, we send them a welcome email containing a project overview, timeline, and a link to the client portal. Our project portal is a secure platform that allows clients to track progress, view mockups, provide feedback, and make payments. We work closely with clients to ensure they’re comfortable using the portal. Clear communication is key to success, and we’re committed to keeping our clients informed throughout the design process.

Having a good client onboarding process is crucial to getting off to the best start possible with new customers. This, in turn, increases the chances of maintaining a happy and long-lasting relationship with them. We’ve learned that better onboarding processes lead to more satisfied customers.

Although creating a great customer onboarding plan might require some effort upfront, it ultimately saves your team time and helps your agency run more efficiently in the long run. If you haven’t dedicated much time to developing your client onboarding process yet, it’s best to start now. As you welcome more new clients, the easier it will become.

By following these guidelines, your agency can transform its onboarding process and create a ripple effect of happy clients, unbreakable bonds, and unstoppable business growth. So, let’s get started and make your agency the best it can be!