The challenge
Lessence faced several challenges with its digital marketing: With a diverse portfolio of products, each catering to a specific set of features and addressing distinct target audiences, creating a one-size-fits-all marketing strategy for Lessence would not have been feasible or effective. This challenge added another layer of complexity to their marketing efforts, requiring a more nuanced and tailored approach.
As the Weight Loss industry is rapidly advancing, Lessence needed to stay ahead of the curve to meet the ever-changing demands of its customers. This required a multifaceted approach that combined research, innovation and a keen awareness of market trends.
Ensuring that customers had a seamless experience, from understanding the product’s features to making a purchase, was key.
Product developand Objectives
Product Goalsand Objectives
Lessence, a premier weightloss and aesthetics clinic, needed an effective way to showcase the features and benefits of their products/serivces. We set up unique marketing campaigns for each product, improved the website, developed segmented email campaigns and engaged audiences across multiple platforms. We created a new landing page, paid media, retargeting and email marketing campaigns.
LER Web Services culminated in an end-of-year return on marketing spend of 961% thorough strategic marketing.
Feedbackfrom client
Spring Valle
"I have worked with this business for some time now, they are on top of all requests and has always delivered when they says they will. I highly recommend using this business for all your web designs and needs."