Discovery & Roadmapping
Research, stakeholder interviews, analytics audits, and competitive positioning sessions that define goals and release plans.
Our
solutions
Websites and platforms
Our Tampa product team engineers resilient web platforms that pair intuitive UX with reliable infrastructure. We design modular architectures, connect the systems you rely on, and ship fast experiences that are easy to maintain.
Ecommerce & marketplaces
We stand up conversion-ready ecommerce ecosystems with custom storefronts, optimized catalogs, and fulfillment integrations. From Shopify builds to marketplace optimization, every flow is tuned for revenue and retention.
Mobile applications
Every mobile build starts with research, collaborative prototyping, and user testing so the final experience fits your audience. We deliver secure, cross-platform apps with analytics, automation, and support ready to scale.
Growth marketing & analytics
We manage acquisition across search, paid media, and social while instrumenting analytics that prove revenue impact. Testing roadmaps and measurement frameworks keep every campaign accountable.
Brand & content systems
We craft narratives, identities, and design systems that keep teams aligned from sales decks to product UI. Guidelines, messaging, and component libraries give your brand a consistent voice everywhere it shows up.
Benefits of
working with us
Collaboration without time zone friction
We align to your working hours with dedicated Slack channels, recorded standups, and detailed documentation. Our distributed team keeps projects moving, no matter where your stakeholders sit.
Complex problems, solved end to end
From discovery sprints to launch, we translate ambitious roadmaps into production-ready products. Design, engineering, QA, and analytics collaborate daily to ship exactly what we prototype.
Flexible engagement models
Choose the model that fits your roadmap: fixed-price launches, product sprints, or ongoing retainers. We stay transparent on scope, budget, and velocity from kickoff onward.
Full-service team under one roof
Strategy, UX research, UI design, front-end and back-end development, QA, and post-launch optimization live on the same team. You get one partner accountable for every milestone.
Strategy, delivery, and optimization under one roof
How engagements run
LER Web Services blends research-led strategy with production ready execution so you are never bouncing between agencies to ship customer experiences. From the first workshop through post-launch optimization, the same cross-functional team owns discovery, prototyping, engineering, and analytics. That means fewer handoffs, aligned roadmaps, and faster iteration when priorities shift.
Every engagement begins with a structured diagnosis of your current funnel, technology stack, and users. We hold collaborative working sessions with marketing, product, compliance, and customer success to uncover friction. The output is a backlog that prioritizes impact, documents success metrics, and outlines the content, integrations, and governance needed to launch with confidence.
While designers shape modular systems in Figma and Zeroheight, engineers architect scalable components, APIs, and infrastructure with accessibility, performance, and security requirements baked in. Copywriting and SEO specialists craft conversion-focused narratives, schema, and automation-ready assets so your campaigns, nurture flows, and support teams stay in sync long after launch.
When the experience is live, we continue as an embedded growth partner. Our analysts configure reporting, run experimentation cycles, and schedule optimization sprints that convert insights into action. Detailed documentation, recordings, and playbooks ensure internal stakeholders can operate day to day while our specialists focus on the next set of improvements.
We stay embedded with your team from first audit to ongoing iteration so launches keep pace with the roadmap and measurable outcomes stay front and center.
Ready to scope your next initiative? Book a discovery call and we will send a tailored proposal within two business days.
We combine creativity, compliance and technical expertise to help brands in regulated and growth-focused industries transform, shine and drive measurable results. Your success is our success.
How long does a typical project take?
Discovery and UX planning usually take 2–4 weeks, design and development run 6–12 weeks depending on scope, and launch includes QA plus analytics setup. We share a detailed roadmap up front so milestones stay visible.
Can you work with our existing tools and content?
Yes. We audit your current site, content, and integrations, then migrate what still performs. Our engineers connect CRMs, marketing automations, and internal systems so your team keeps the workflows that matter.
What happens after launch?
We offer support retainers that cover monitoring, security updates, optimization sprints, and new feature releases. You get performance reports and backlog planning so the product keeps improving.
Discovery and roadmapping
Research, stakeholder interviews, analytics audits, and competitive positioning sessions to define goals, success criteria, scope, and release plans your leadership signs off on.
Interface and experience design
Component-based design systems, motion guidelines, design QA, and detailed handoff documentation that keep interfaces consistent across marketing sites, applications, and campaigns.
Full-stack implementation
Frontend and backend development, third-party integrations, QA automation, infrastructure setup, and launch support across HIPAA, GDPR, and SOC2 conscious environments.
Content, SEO, and revenue enablement
Messaging architectures, performance copywriting, schema, and marketing automation assets that translate complex value propositions into journeys that convert.
Optimization & managed services
Experimentation roadmaps, backlog grooming, performance monitoring, accessibility remediation, and proactive maintenance retainers that keep your product optimized.
Insights
Unlock a wealth of cutting-edge insights on the latest trends shaping digital marketing and consumer behavior. From channel insights spanning search engine optimization, paid search, social media management and more, to strategic planning and measurement, our blog delivers the expertise you need to stay ahead.
LER Web Services is a digital design and technology partner focused on smart interactions, delightful UX, and cutting-edge AI solutions.