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  1. Ad or search clickThe right visitor arrives
  2. Landing pageOne offer, one clear action
  3. Form completedShort, easy, mobile-first
  4. Lead deliveredIn your inbox and tracked
LER Growth Audit01 / 02

Digital marketing

Growth paths tied to qualified action.

Digital marketing support for businesses that need better landing pages, campaign structure, tracking, follow-up, and conversion paths tied to real outcomes.

Start a projectStart a projectView our work
  • Tracking you can trust
  • Fast turnaround
  • Founder-led since 2011

Channels

  • Paid search (PPC)
  • SEO
  • Social content
  • Landing pages
  • Free growth audit
5.0 Google ReviewsTrusted by growing businesses

Connect traffic to a page and follow-up system that can convert.

  • Traffic without action

    Align message, page, offer, audience, and follow-up.

  • Weak measurement

    Track qualified actions instead of vanity metrics.

  • Landing page friction

    Improve trust, structure, CTAs, and next steps before adding more spend.

  • Leads that go cold

    Route enquiries somewhere they get answered instead of sitting in an inbox.

How I work

One experienced partner.
A clear path forward.

From the initial conversation through launch, the work stays deliberate, collaborative, and focused on what matters.

  1. 01 · Understand

    Measure first.

    I check what is tracked today, fix the gaps, and agree on the one action each campaign should drive.

  2. 02 · Create

    Build the path.

    I design focused landing pages, clear offers and a follow-up flow from ad to inquiry.

  3. 03 · Refine

    Launch and improve.

    I watch which sources bring real leads and report what to change next, in plain English.

Ed Romero, founder of LER Web Services

Founder-led since 2011. Direct conversations and hands-on attention from the person responsible for the work.

Discuss your projectDiscuss your project
yourbusiness.comPublishLive
CampaignAdsLanding pageFormFollow-upOfferProofThank youGoalBudgetAudienceOffer
Launch checklist0 / 4
  • Tracking verified
  • Forms connected
  • Follow-up ready
  • Report scheduled
Ed

What is included

Everything a campaign needs to bring real leads.

Final scope is defined per project, but these are the parts most projects include.

  • 123

    Landing page strategy

    One focused page per campaign, built around a single action.

  • AdPageLead

    Campaign path review

    From ad to page to inquiry, checked for leaks along the way.

  • Leads

    Tracking setup

    Forms, calls and key actions measured before spending on traffic.

  • Get a quote

    Conversion points

    Clear calls, forms and booking where visitors are ready to act.

  • InquiryEmailCall

    Follow-up flow

    Every inquiry gets a fast, consistent reply instead of waiting in an inbox.

  • Why now

    Offer clarity

    What you offer, for whom and why now, said in the first few seconds.

  • Source quality reporting

    Which channels bring real leads, reported in plain English.

Project fit

Built for businesses that take their reputation seriously.

Not every project needs a custom engagement. The right ones benefit from strategic thinking, direct collaboration, and careful execution.

Where I do my best work

A strong fit looks like…

  • A business ready to grow inquiries from its campaigns, not just clicks.
  • A business with a clear offer that needs a cleaner path from ad to inquiry.
  • A team ready to measure first and invest where results are real.
  • Decision-makers who value a thoughtful process and direct collaboration.

The standards are intentional

Probably not the right fit if…

  • The only priority is the lowest possible price.
  • The project must be rushed through without discovery or review.
  • You want traffic numbers without tracking or follow-up behind them.
  • There is no clear decision-maker or room to collaborate on the details.
  • Tracking set up first

    I confirm that forms, calls and key actions are tracked correctly before putting effort into traffic, so every decision rests on real data.

  • Reports in plain English

    I explain what changed, what it means and what I recommend next, without burying you in vanity metrics or jargon.

  • Pages you own

    Landing pages I build are yours, with no page-builder lock-in, so your campaigns never depend on a platform you can't leave.

Not sure if we’re a fit? Share your goals and I’ll tell you honestly.

Start a project inquiryStart a project inquiry

Clients

Businesses I’ve worked with and what they say.

  • 84+ projects since 2011
  • 35 case studies
  • 10 industries
  • Google review

    “Ed is a fantastic web designer, and truly cares about the vision of the company.”

    Dominick Hellen HTMP Biotechnology Read the review from Dominick Hellen

  • Google review

    “He’s always responsive and proactive at troubleshooting.”

    Chantel Leavitt Owner, Bella Dama Cigars Read the review from Chantel Leavitt

  • Google review

    “From start to finish, everything turned out brilliantly.”

    Matt Sawyer CEO, Cadence Community Management Read the review from Matt Sawyer

  • Google review

    “I highly recommend this company for their outstanding service, efficiency, and commitment to excellence.”

    Ronald Esperant CED Marine Read the review from Ronald Esperant

  • Google review

    “Ed is a fantastic web designer, and truly cares about the vision of the company.”

    Dominick Hellen HTMP Biotechnology Read the review from Dominick Hellen

  • Google review

    “He’s always responsive and proactive at troubleshooting.”

    Chantel Leavitt Owner, Bella Dama Cigars Read the review from Chantel Leavitt

  • Google review

    “From start to finish, everything turned out brilliantly.”

    Matt Sawyer CEO, Cadence Community Management Read the review from Matt Sawyer

  • Google review

    “I highly recommend this company for their outstanding service, efficiency, and commitment to excellence.”

    Ronald Esperant CED Marine Read the review from Ronald Esperant

  • Google review

    “Ed is a fantastic web designer, and truly cares about the vision of the company.”

    Dominick Hellen HTMP Biotechnology Read the review from Dominick Hellen

  • Google review

    “He’s always responsive and proactive at troubleshooting.”

    Chantel Leavitt Owner, Bella Dama Cigars Read the review from Chantel Leavitt

  • Google review

    “From start to finish, everything turned out brilliantly.”

    Matt Sawyer CEO, Cadence Community Management Read the review from Matt Sawyer

  • Google review

    “I highly recommend this company for their outstanding service, efficiency, and commitment to excellence.”

    Ronald Esperant CED Marine Read the review from Ronald Esperant

  • Google review

    “Ed is a fantastic web designer, and truly cares about the vision of the company.”

    Dominick Hellen HTMP Biotechnology Read the review from Dominick Hellen

  • Google review

    “He’s always responsive and proactive at troubleshooting.”

    Chantel Leavitt Owner, Bella Dama Cigars Read the review from Chantel Leavitt

  • Google review

    “From start to finish, everything turned out brilliantly.”

    Matt Sawyer CEO, Cadence Community Management Read the review from Matt Sawyer

  • Google review

    “I highly recommend this company for their outstanding service, efficiency, and commitment to excellence.”

    Ronald Esperant CED Marine Read the review from Ronald Esperant

  • Google review

    “Highly recommend their work!”

    Elvis Cáceres Owner, ED Home Renovations Read the review from Elvis Cáceres

  • Google review

    “Fantastic job on our new website! It’s easy to use, looks great, and has helped streamline patient bookings.”

    TNC Walk-In Clinic Google review Read the review from TNC Walk-In Clinic

  • Google review

    “He made the whole process seamless and created a website that truly represents our brand.”

    Weight & Body Solutions Google review Read the review from Weight & Body Solutions

  • Google review

    “Highly recommend their work!”

    Elvis Cáceres Owner, ED Home Renovations Read the review from Elvis Cáceres

  • Google review

    “Fantastic job on our new website! It’s easy to use, looks great, and has helped streamline patient bookings.”

    TNC Walk-In Clinic Google review Read the review from TNC Walk-In Clinic

  • Google review

    “He made the whole process seamless and created a website that truly represents our brand.”

    Weight & Body Solutions Google review Read the review from Weight & Body Solutions

  • Google review

    “Highly recommend their work!”

    Elvis Cáceres Owner, ED Home Renovations Read the review from Elvis Cáceres

  • Google review

    “Fantastic job on our new website! It’s easy to use, looks great, and has helped streamline patient bookings.”

    TNC Walk-In Clinic Google review Read the review from TNC Walk-In Clinic

  • Google review

    “He made the whole process seamless and created a website that truly represents our brand.”

    Weight & Body Solutions Google review Read the review from Weight & Body Solutions

  • Google review

    “Highly recommend their work!”

    Elvis Cáceres Owner, ED Home Renovations Read the review from Elvis Cáceres

  • Google review

    “Fantastic job on our new website! It’s easy to use, looks great, and has helped streamline patient bookings.”

    TNC Walk-In Clinic Google review Read the review from TNC Walk-In Clinic

  • Google review

    “He made the whole process seamless and created a website that truly represents our brand.”

    Weight & Body Solutions Google review Read the review from Weight & Body Solutions

FAQ

Questions before you start?

The ones I get asked most. If yours isn’t here, ask me directly and I’ll answer it straight.

  • Can this be part of a larger project?

    Yes. This service can stand alone or connect into a larger website, ecommerce, product, automation, or support engagement.

  • What happens after I inquire?

    I review the context, identify whether it is a fit, and recommend the cleanest next step before scoping work.

  • Do you provide clear deliverables?

    Yes. Deliverables are scoped before work begins so expectations, access, and responsibilities are clear.

  • Can you support the work after launch?

    Yes. Maintenance, QA, content updates, and practical improvements can continue where needed.

Let's talk

Let's get you more clients.
info@lerws.com (813) 220-6130
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