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TNC Walk In Clinic · Case study

Three ways to be seen, one way to decide.

The TNC Walk In Clinic logo in clear 3D
Project overview
A new website for a Tampa walk-in clinic, in English and Spanish, where walking in, booking an office visit and seeing a provider online start from the same question, usually asked on a phone by someone who already feels unwell.
Services
  • The first minute
  • One place to start
  • Intakes inside the site
  • A site the clinic runs
Date
September 2026
Client
TNC Walk In Clinic
Location
Tampa, FL
Site tour of the new tncwalkinclinic.com build: the homepage, two inner pages, the site on phones and the TNC Walk In Clinic logo

What the site had to do.

Somebody who feels ill decides three things in about a minute: can I be seen today, is my thing something you treat, and how much will it cost me. The site is built around those three, in that order, before it asks anything of them.

The clinic takes walk-ins, reserved times and telehealth across Florida. Those used to read as three separate offers. Now they are one question with three answers, so nobody has to know the clinic's internal vocabulary to get care.

Since the first build in September, the site has moved onto WordPress, gained Spanish pages, and booking has become one step-by-step page: the reason, an office or Tele visit, the intake for that reason, then a time.

  • 24Conditions, each its own page
  • 7Online services, each with its intake
  • 2Languages, English and Spanish
  • In reviewStatus, October 2026
Sections of the TNC Walk In Clinic website laid out at an angle

What had to change.

  1. The 24 conditions the clinic treats needed their own pages, so a search for one of them lands somewhere useful, with a way to book right there.

  2. Booking needed one path: the reason, an office or Tele visit, the right intake, then a real time on the clinic's calendar.

  3. Telehealth needed to say plainly who can use it and where in Florida it reaches.

  4. Paying a balance needed to be findable by someone who is not there to book anything.

The Things We Treat page of the new build: every service and condition in one place, grouped as focused services, adult care, children and teens, and additional care
Things we treat · Every service and condition in one place
  • The homepage scrolling, recorded from the new tncwalkinclinic.com build, reviewers’ names and the clinic’s figures blurred
  • Booking a Tele visit: the reason, the visit, then the intake it opens, recorded from the new tncwalkinclinic.com build, prices and the clinic’s figures blurred

Screens

One system, three front doors.

Home, conditions, the online services, booking and about share one grid and one type scale, in English and in Spanish, so the difference between a walk-in and a video visit is the words, not a different website.

  • The Things We Treat page scrolling, recorded from the new tncwalkinclinic.com build
  • The Weight Management page scrolling, recorded from the new tncwalkinclinic.com build, prices and the clinic’s figures blurred
  • The Spanish homepage scrolling, recorded from the new tncwalkinclinic.com build, the clinic’s figures blurred
  • The About page scrolling, recorded from the new tncwalkinclinic.com build

Decided on a phone, usually unwell.

Nobody researches urgent care at a desk. The step-by-step booking page, the menu and the clinic's hours are built for one thumb and a short attention span.

The phone menu opening, recorded from the new tncwalkinclinic.com build on a phone
The homepage on a phone, recorded from the new tncwalkinclinic.com build on a phone, the clinic’s figures blurred
Booking on a phone: the reason, then Tele visit, then the intake, recorded from the new tncwalkinclinic.com build on a phone, prices and the clinic’s figures blurred

In their words

“Fantastic job on our new website! It's easy to use, looks great, and has helped streamline patient bookings.”

TNC Walk In Clinic · Facebook recommendationRead original on Facebook

Wireframes

The structure underneath.

The same pages with the styling stripped away: one grid, one type scale, and the same set of components on every route.

TNC Walk In Clinic pages drawn as wireframes, laid out at an angle: outlined cards, buttons and fields, grey bars for text, and line drawings of the photos

Visual system.

A deep clinical teal over a near-white wash, with full photo heroes under a frosted header and a dark glass panel for the next step. Headings are set light in Google Sans Flex, with Manrope behind it.

Type · Manrope

  • #054038
  • #246F65
  • #C7E6DF
  • #EFF4F2
  • #101715

Film

The new build, on a foldable and a phone.

Recorded from my preview of the new site before launch: the homepage on an open foldable, the conditions it treats, then booking a Tele visit on a phone. Prices and the clinic’s figures are blurred.

  • A short film of the new TNC Walk In Clinic site: the homepage on an open foldable phone with its header buttons lifting out, a scroll down to the conditions the clinic treats, then booking a Tele visit on a phone; prices and the clinic’s figures blurred
The new TNC homepage on a foldable folded into a V, the Office or Tele step of booking on a phone, and a general health intake on a phone; prices and the clinic’s figures blurred

Where it stands.

The new site runs on a preview server while the clinic reviews it, in English and Spanish: the step-by-step booking page, an intake for each online service, the booking calendars and a page for every condition. tncwalkinclinic.com is still the clinic's old site until the launch.

The clinic can edit pages, menus and search settings itself; the booking, intake and payment pages stay locked. The screens above are the October 27, 2026 preview release.

How this one came together.

Four steps, and what each one had to settle.

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  1. The first minute

    I put the three real questions first: can I be seen today, do you treat this, what will it cost. Everything else on the homepage sits below them.

  2. One place to start

    Every Book button opens the same step-by-step page: what you need today, an office or Tele visit, the intake for that reason, then a time. Each of the 24 conditions also has its own page with the visits it offers.

  3. Intakes inside the site

    Each online service has its own medical intake, opened inside the page and styled like the site, with a step bar and a typed date of birth. The answers never touch WordPress, and the clinic's real calendar comes next for the time.

  4. A site the clinic runs

    It runs on WordPress with the page editor, search settings, menus and email log I built for Peak and CED Marine. The booking, intake and payment pages are locked against edits and tracking code, and every release is checked page by page before it goes up.

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