What to Prepare Before a Website Growth Audit
What to gather before a website audit so the recommendations are sharper and easier to act on.
Client help & how-tos
- Add a plugin in WordPress
- Add custom CSS or code
- Edit pages and content
Resources
Everything you need to run your site.
Plain-English how-tos for your WordPress site, clear docs on how I work with you, and articles on building a website that performs.
Working with LER
- How I communicate
- Staging & launches
- Security & billing
LER blog
- Web strategy & trust
- Performance & SEO
- Maintenance tips
Guides & checklists
- WordPress help guides
- Security and launch references
- Client-ready support docs
Client how-tos
Quick guides for your website.
Short, beginner-friendly walkthroughs — especially for WordPress. I add more regularly.
How to add a plugin in WordPress
Install, activate, and configure safely
How to add custom CSS
Style tweaks without breaking the theme
How to add custom code (header/footer)
Tracking, embeds, and snippets for beginners
How to edit a page or post
Update text, images, and links
How to update WordPress safely
Back up, stage, then update
How to back up your site
Manual and automatic backups
Need help with a live site? Ask me
Working with LER
How I make the work easy to manage.
I do everything the standard, professional way — clear communication, secure handling, and no surprises. You use the tools you already have.
How I communicate
Most updates happen over email, WhatsApp, or Asana — whatever’s easiest for you. Larger builds get a shared board so you always see status and the next step.
How I stage & launch
I build on a private staging site so you can review everything before it goes live. Launches are scheduled, checked, and reversible — no surprises on your live site.
Security & backups
SSL, hardened WordPress, regular backups, and monitoring. Updates are tested before they ship so the site stays protected and stable.
Billing & invoices
Clear scope and pricing up front, simple invoices, and ongoing plans billed predictably. Everything is visible in your client portal.
NDAs & confidentiality
Happy to sign an NDA before we begin. Your code, content, and data stay private and remain yours, start to finish.
Your client portal
Manage your site, requests, and billing at myaccount.lerws.com — the fastest way to reach me and track work.
I work with the tools you already use:
- Asana
- GitHub
- WordPress
- Shopify
- Wix Pro
- Custom themes
Fresh from the blog
What’s new in the Resource Center.
Always improving
I keep adding and refining practical guides based on the questions clients ask most — so the help stays useful after launch.
Update WordPress safely without risking your live site
Back up first, test updates in the right order, and know when to stop before a plugin change turns into a support issue.
How staging and launches stay controlled
A plain-English walkthrough of how review links, launch windows, backup checks, and rollback planning keep releases calm.
Why your contact form is not enough
Good follow-up starts after the form submit: routing, confirmations, intake details, and next-step clarity all matter.