Services
What went into it.
- Website strategy
- Service architecture
- Responsive UI
- Quotation flow
Selected work
Doctor Glass Peru - A clearer digital path for glass work in Lima.
- Glazing
- Home services
- Worked with
- Doctor Glass Peru
- Started
- July 2026
A focused service website for glass doors, windows, shower enclosures, automatic doors, and preventive maintenance across Metropolitan Lima.
Project story
The details behind the work.
Positioning, issues solved, scope, outcome, and the decisions behind the project.
Positioning
Glass-service visitors usually arrive with a practical need: understand the right service, see the quality of the work, and know how to request a quotation.
LER Web Services shaped Doctor Glass Peru around service clarity, real project evidence, responsive presentation, and a direct WhatsApp-first next step.
Issues we solved
- Multiple glass applications needed a clearer structure for homes, businesses, and buildings.
- Visitors needed to distinguish repair, installation, and maintenance services quickly.
- The project archive needed to support trust without relying on unsupported testimonials or metrics.
- The quotation journey had to remain direct and usable on mobile.
Scope
Doctor Glass Peru needed to bring residential, commercial, and building-focused glass services into one clearer digital experience with WhatsApp-led quotation paths.
- Website strategy and page structure
- Glass-service information architecture
- Responsive UI and device mockups
- WhatsApp quotation path planning
Outcome
Doctor Glass Peru now has a clearer digital foundation for presenting services and starting qualified quotation conversations.
The site direction gives residential, commercial, and institutional visitors a more direct path from need to next step.
Project takeaway
Doctor Glass Peru now presents the business with clearer positioning, cleaner responsive screens, stronger content structure, and a calmer path from interest to action. The work brought Website strategy, Service architecture, and Responsive UI into one consistent public-facing experience.
Visual system
Palette and type cues.
A concise record of the visual direction behind the project.
Color palette
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Typography
Editorial sans + practical hierarchyThe visual direction keeps the project clear, polished, and usable across desktop and mobile screens.
The copy direction stays direct: explain the value, reduce uncertainty, and make the next step easier to take.
Process
How the project moved.
A standard LER project path, adapted to the scope and available client material.
Step 01Discover
Discovery and content review
We clarified the audience, offer, and practical questions the website needed to answer.
AudienceOfferPriorities
Step 02Structure
Page structure
We organized the page flow around service clarity, proof, and the next action a qualified visitor should take.
HierarchyMessagingCTAs
Step 03Design
Responsive design direction
We shaped the visual system and core screens so the experience could stay polished across devices.
UI directionResponsiveVisual polish
Step 04Review
QA and refinement
We reviewed the experience for visual consistency, responsive behavior, and clear paths to contact or purchase.
QARefinementLaunch prep
Project visuals
Screens and brand moments.
Selected screens, mockups, and brand moments from the project archive, normalized to the current WebP project library.
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